Tom Perry

Founder and CEO, Sherpa Marketing UK

Tom Perry oversees an award-winning, high-growth channel agency that supports global companies in transforming their channel. Sherpa UK provides services that help companies plan, recruit, engage, enable, grow and measure successful partnerships. In addition, Sherpa UK also offers managed PRM services to vendor organizations based on leading industry platforms including Impartner PRM. Sherpa UK has helped the likes of Lenovo, Sage, Verizon and others implement partner programs that have delivered sustained growth and improved partner satisfaction. As for Perry, he has worked in technology and channels for the bulk of his career, and is particularly knowledgeable in partner best practices, channel economics and AI technology.