by Shelley Provenza | Oct 4, 2021
The Most Important Tool Missing from Your Salesforce Toolbox Watch Here: Listen Here: Takeaways: You can do amazing things with Salesforce CRM and Salesforce Communities. But helping partners grow your brand and launch compelling marketing campaigns isn’t one of them,...
by Shelley Provenza | Oct 4, 2021
Channel 101: What Any Channel Newcomer Should Know About Partner Sales, Programs and More Watch Here: Listen Here: Takeaways: Every day, salespeople, marketers and other business professionals Google “How to start a channel.” Even channel veterans seek answers to key...
by Shelley Provenza | Oct 4, 2021
How Partner Automation Gives FireMon Extra Punch in Cybersecurity Watch Here: Listen Here: Takeaways: After getting by with a home-grown partner automation tech stack, FireMon switched to an Impartner professional partner automation platform. Doing so helped the...
by Shelley Provenza | Oct 4, 2021
Partnertap’s CEO Cassandra Gholston Defines What Every Channel Professional Needs to Know About Customer Data Watch Here: Listen Here: Takeaways: Sad but true: in most companies today — even big ones — most data sharing is done via email with spreadsheets. That’s not...
by Shelley Provenza | Oct 4, 2021
Channel Impresario Rod Baptie Shares his Observations on how the Tech Channel “Fast Forwards” to New Business Models, Programs and Automation. Watch Here: Listen Here: Takeaways: For more than 30 years, Rod Baptie has been at the epicenter of all things channel in the...