Issue link: https://impartner.com/resources/i/1473122
Solution Showcase: Microsoft Dynamics 365 and Impartner PRM — A 'Better Together' Solution 5 © 2019 by The Enterprise Strategy Group, Inc. All Rights Reserved. What Microsoft Dynamics 365 Partners Should Take Away from This Case Study Partners closely aligned with Microsoft Dynamics 365 will benefit from this partnership. Impartner products and embedded technology allow Dynamics 365 partners to deliver on the promise of digital transformation by providing relief from the heavy lifting of integrating to the solution stack as well as an easy way to integrate data with other applications, such as learning management systems, partner rewards, CPQ, special incentives, warranty, etc. For Microsoft Dynamics 365 CRM partners, the key takeaways from this case study show how the combined solution can have a powerful impact on their business going forward. As reported by Avtex, the following are some of the benefits of implementing Microsoft Dynamics 365 and Impartner PRM: • Impartner is flexible and nimble organizationally, providing support and expertise as needed. • Impartner is flexible and nimble architecturally to deliver simplicity/depth along with configurability. • The need for updated partner portals and management tools is generally strong with Dynamics 365 clients, so they see many similar opportunities to help clients transform their operations. • Current customer expectations regarding CRM/PRM will continue to expand, and they will look to integrate new divisions and companies onto the joint platform, creating up-sell, cross-sell, and new services opportunities. • With a new, proven product set to take to market, organizations will have a new revenue/margin stream and better compete against other major competitors in the market with a powerful CRM/PRM solution. IMPORTANT NOTE: Imparter's institutional channel knowledge is a critical advantage, as they provide Dynamics 365 CRM partners with best practice advice on structure, process, etc., to bridge the CRM and PRM worlds. This preserves and expands their investment in CRM expertise, and allows them to deliver outstanding results without first making a huge investment in PRM capability upfront. The Bigger Truth – A Better Together Opportunity for Microsoft Dynamics 365 Partners Partners and resellers are at the point of attack in the new world of digital transformation, and are counted on to create real-world solutions for customers' business problems. As such, they are constantly looking for not only new technologies, but also value-add products and services to help them evolve their businesses to meet the challenges of this new era. Leading with and implementing a joint Microsoft Dynamics 365/Impartner PRM for Microsoft Dynamics 365 solution provides them the ability to leverage their Dynamics 365 value proposition and then broaden that value through integration across the channel tech stack. This enhances partner growth and profitability in several important ways: • Impartner is a robust platform with a range of embedded, valuable features that are flexible and configurable and that integrate with existing tools in the Microsoft Dynamics 365 environment. This reduces cost, and importantly, customers understand the value of seamless integration services. • The total solutions solve a critical business problem for similar clients. As a result, new sales and delivery cycles should be shorter and more predictable. • The ability to deliver incremental partner-led services will drive strong top and bottom lines that fund growth. • Joint offerings create new high-value opportunities, adding a strong installed-base value proposition to the sales mix.