Issue link: https://impartner.com/resources/i/1532889
Challenge Founded in Porto in 2014, ebankIT empowers financial institutions worldwide with flexible digital banking solutions, serving over 65 clients across North America and Europe. With an ecosystem of over 50 strategic partners, each partnership is tailored to specific needs, driving platform growth, enhancing customer experiences and fostering innovation to keep businesses competitive. The main challenge prior to implementing the Impartner Partner Relationship Management (PRM) solution was the lack of a centralized platform to effectively support partners through every stage of the partnership journey, including onboarding, marketing initiatives, implementation, growth, optimization and expansion. The goal was to align with the business strategy and facilitate the ongoing development of the solution, enabling partners to access critical information quickly and easily. Partner management was previously manual and one-on-one, leading to inefficiencies across Partnerships, Sales, Delivery, and Product departments. Key challenges included strengthening partnerships, refining GTM strategies and enhancing the customer experience. The goal was to optimize collaboration, create shared value and streamline processes to improve both partner and customer engagement. Solution Recommended by a trusted partner, Impartner PRM stood out for its functionality, effectiveness, and comprehensive features, making it the ideal solution for managing partnerships and streamlining key processes. Throughout the decision-making process, the Impartner team provided valuable insights to ensure alignment with ebankIT's goals. Impartner's robust channel management capabilities, scalability and ability to automate and centralize partner relationships made it the perfect fit for enhancing both internal workflows and external partnerships. What makes Impartner valuable is its all-in-one functionality. The platform delivers everything we need to efficiently manage our processes in one place, ensuring that it remains a vital tool for both partner and customer management. © 2025 IMPARTNER. All rights reserved. HQ: +1 (801) 501-7000 | Paris: +33 (0) 1 87 16 73 86 | London: +44 (0) 204 576 9682 Results: Stronger Partner Collaboration: Centralized communication improved growth & stronger relationships. Increased Engagement Metrics: Year-on-year growth in user activity, account engagement & asset downloads. Operational Efficiency: Automation reduced manual tasks allowing focus on strategic goals. Optimized Workflows: Real-time insights streamlined internal processes aligning with growth objectives. Industry: Digital Banking Location: Porto, Portugal Elevating Partner Experiences: ebankIT Achieves Growth & Efficiency with Impartner PRM ebankIT is a fintech company providing Omnichannel Digital Banking solutions used by 65+ financial institutions in 12 countries, serving 20M clients. Their platform covers key digital banking components like Internet, Mobile, and Wearable Banking, and integrates seamlessly future-proof strategies for Retail, Business and Corporate clients. ebankIT's mission is to deliver exceptional experiences by integrating solutions that enhance efficiency and provide world-class value to financial institutions. We've partnered with Impartner, whose commitment to innovative partner experiences aligns with ours." — João Lima Pinto, Founder and Board Member at ebankIT