Case Studies

© 03/2022 IMPARTNER. All rights reserved. Outcome With Impartner PRM, PFU was able to combine two channels into a single platform making it much easier for the product and marketing teams to manage. Having all the information in one central location simplified and speeded up the process for partners to engage with PFU, and partners could clearly see the benefits and improvements to their sales. From having a complex system that was difficult to navigate and communicate through, PFU now has an organized, well-structured, easy-to-use platform that facilitates better communication between PFU's internal channel marketing team and their partners. This has led to increased partner engagement with PFU, with more of them logging in to the PRM more frequently. Conclusion With Impartner's PRM solution, PFU now has the ability to launch new products and give partners immediate access to brand-consistent content to run promotions. What previously took a month – briefing their agencies and distributing promo materials – became a five minute job. PFU's partners were extremely happy with the simplicity of the platform. Prior to this, partners had to source and write their own content to share with customers. Now, all they do is log onto the platform and centrally access all the information required for them to sell to customers. This ease of doing business with PFU increased partner engagement, which led to a growth in the number of partners, as well as the frequency with which they use the platform. As part of the Impartner development program, PFU is also looking forward to exploring new capabilities and modules that will benefit their business further. About Impartner Each day millions of partners in nearly every industry across the globe access Impartner. Why? Because the partner experience matters and leading channel organizations agree. Impartner is the fastest-growing, most award-winning channel management solution provider on the market. Our Partner Relationship Management (PRM) and Through Channel Marketing Automation (TCMA) solutions help companies accelerate revenue and profitability through their indirect sales channels at every partner lifecycle touchpoint. From partner training and certifications to communications, business planning, and channel compliance, Impartner handles it all and more with best practices and automation built-in. Need to accelerate your channel? We're ready when you are Consistent brand content Increased business efficiency Simpler navigation for partners " " Impartner enables PFU to fully engage with our partners on multiple levels from software development, branding, operational efficiencies, and marketing. The platform offers flexibility and efficiencies which were previously unavailable." James Simpson, Marketing Director Being part of the development program, there's always new capabilities and modules to explore and see how they will benefit the business moving forward. Impartner doesn't stand still – there's always something new on roadmap." James Simpson, Marketing Director Results Easier access to information HQ: +1 (801) 501-7000 | Paris: +33 (0) 1 87 16 73 86 | London: +44 (0) 204 576 9682 Book a Demo

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