Case Studies

How Lookout Elevated Partner Experience with Embrace.ai and Impartner

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Outcome Lookout's implementation of Embrace.ai and Impartner has fundamentally reshaped its partner ecosystem delivering smarter, scalable, and more connected engagement. With a 25% increase in partner self-service interactions, a 40% reduction in first-level support costs, and a 60% drop in repetitive tasks for partner account managers, the impact has been both immediate and far- reaching. Partners now get instant access to the knowledge they need, while Lookout's team has reclaimed valuable time to focus on strategy and growth. Conclusion Delivering fast, intelligent, and scalable partner experiences is a competitive imperative and Lookout is leading the way. By embedding Embrace.ai into their Impartner PRM environment, Lookout has laid the foundation for a more proactive, data-driven, and partner-centric approach to engagement. Looking ahead, the team plans to expand its AI-powered capabilities to deliver even more personalized, context-aware experiences across the partner lifecycle. From smarter onboarding to predictive support, Lookout is exploring new workflows that seamlessly blend Embrace.ai's conversational intelligence with Impartner's ecosystem orchestration. Integrating EVA into Impartner was seamless. It's like having an always- on concierge for our partners, making support smarter, faster, and more scalable. With Embrace.ai and Impartner, we've redefined what a modern partner experience looks like." — Dinara Bakirova, Director of Channel Operations, Lookout AI is most powerful when it's practical and EVA proves the real value. By embedding conversational AI directly into the partner experience, Lookout is leading with innovation, scaling with intent, and delivering results that matter." — Seth Halpern, Co-Founder & Co-CEO, Embrace.ai Solution Use: • CRM Sync • Dynamic Forms & Workflows • Journey Builder • Deal Registration • Asset Library • Analytics Studio • Content Management • Single-Sign On • AI-powered partner experience Platform Connections: • Embrace.ai Conversational Assistant About the Companies Lookout, Inc. is a leader in endpoint-to-cloud cybersecurity, delivering integrated solutions that secure data across devices, apps, networks, and cloud infrastructure. With a mission to secure the future of the digital workspace, Lookout protects organizations from modern threats and helps maintain compliance without compromising user experience. Headquartered in San Francisco, Lookout serves millions of users globally and partners with enterprises to safeguard sensitive data wherever it moves. Embrace.ai brings AI-powered product support to B2B companies. By embedding natural language understanding and intelligent automation into partner, customer, and employee experiences, Embrace.ai enables organizations to scale support, gain actionable insights, and enhance engagement. Embrace.ai's solutions offer its customers security and privacy and are delivered through a rapid implementation process typically spanning just 4-6 weeks. Impartner is the most award-winning and complete partner management platform on the market. Built to optimize every stage of the partner lifecycle, Impartner's Partner Relationship Management (PRM) and Partner Marketing Automation (PMA) solutions help companies accelerate indirect revenue, automate complex processes, and deliver frictionless experiences. With a global customer base including leading brands across industries, Impartner is the technology behind millions of daily partner interactions worldwide. HQ: +1 (801) 501-7000 | Paris: +33 (0) 1 87 16 73 86 | London: +44 (0) 204 576 9682 © 2025 IMPARTNER. All rights reserved.

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