Case Studies

Empowering Open-Source Developers: Snyk's Success with Impartner

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Outcome Impartner has enabled Snyk to transform its Secure Developer Program from a manual initiative into a scalable, automated operation. Using self-configurable pages, dynamic forms and Salesforce-integrated workflows, Snyk dramatically reduced administrative effort and improved efficiency in onboarding and managing developers, saving valuable time and resources across different teams. The Impartner solution has also enhanced the developer experience, providing an easy, streamlined application process and faster access to Snyk's security tools. Feedback from participants highlights the program's impact, with developers noting that Snyk's support has improved code security, eliminated vulnerabilities and provided peace of mind. As Snyk summarized, "Before Impartner, our Secure Developer Program was an initiative; now, it's an operational, scalable program." This transformation was made possible by Impartner's collaborative and hands-on support and proactive problem-solving approach, ensuring a seamless and successful implementation. Conclusion By leveraging Impartner's PRM platform, Snyk successfully transformed its Secure Developer Program from a manual initiative into a fully scalable, automated operation. The solution streamlined application management, approvals and Salesforce integration, saving time, improving operational efficiency and providing full visibility into all participating developer projects. Beyond operational improvements, the program now delivers a better partner experience for open-source maintainers, offering an easy, automated application process and access to enterprise- grade security tools. Participants report that Snyk's support has enhanced code security, eliminated vulnerabilities and provided peace of mind, reinforcing the program's value and impact. Overall, the collaboration with Impartner enabled Snyk to scale the Secure Developer Program globally, strengthen its presence in the developer ecosystem and enhance product intelligence, demonstrating how a flexible, integrated partner management solution can drive both operational efficiency and meaningful community impact. Before Imparter, our Secure Developer Program was an initiative; now, it's an operational, scalable program. Imparter enabled us to onboard, track, enable, and communicate with the Secure Developer community. In an era of scrutinized software spend, it was fantastic to leverage our current Imparter investment to support this unique use case and provide a positive developer experience." — Jill Wilkins, VP Alliances at Snyk Solution Use: Impartner PRM • CRM Sync: easy, self- configurable integration • Dynamic Forms & Workflows: scalable partner management • Journey Builder: automates progress and rewards • Deal Registration: accurate pipeline management • Asset Library: unlimited digital asset management • Channel Intel: performance analytics and reporting • Content Management: personalized messaging and segmentation tools Platform Connections: HQ: +1 (801) 501-7000 | Paris: +33 (0) 1 87 16 73 86 | London: +44 (0) 204 576 9682 About Impartner Each day millions of partners in nearly every industry across the globe access Impartner. Why? Because the partner experience matters and leading channel organizations agree. Impartner is the fastest-growing, most award-winning channel management solution provider on the market. Our partner relationship management (PRM) and partner marketing automation (PMA) solutions help companies accelerate revenue and profitability through their indirect sales channels at every partner lifecycle touchpoint. From partner training and certifications to communications, business planning, and performance compliance, Impartner handles it all and more with best practices and automation built in. Need to accelerate your partnerships? We're ready when you are. Book a Demo © 2025 IMPARTNER. All rights reserved.

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