Issue link: https://impartner.com/resources/i/1480707
About Impartner Each day millions of partners in nearly every industry across the globe access Impartner. Why? Because the partner experience matters and leading channel organizations agree. Impartner is the fastest-growing, most award- winning channel management solution provider on the market. Our partner relationship management (PRM) and partner marketing automation (PMA) solutions help companies accelerate revenue and profitability through their indirect sales channels at every partner lifecycle touchpoint. From partner training and certifications to communications, business planning, and performance compliance, Impartner handles it all and more with best practices and automation built in. Need to accelerate your partnerships? We're ready when you are. Book a Demo © 2026 IMPARTNER. All rights reserved. HQ: +1 (801) 501-7000 | Paris: +33 (0) 1 87 16 73 86 | London: +44 (0) 204 576 9682 Conclusion Siemens has transformed its partner communications from fragmented, manual and inconsistent processes into a centralized, scalable and data-driven program. By implementing Impartner's News on Demand solution, Siemens now delivers personalized, corporate-branded content in 10 languages across EMEA, Asia Pacific and North America, ensuring partners consistently receive relevant messages at the right time. The integration with Salesforce CRM has eliminated time-consuming manual distribution, empowered more than 100 contributors to publish content with ease and given them full visibility into engagement, from opens and clicks to deeper insights into how partners interact with their communications. The impact has been significant. Siemens has achieved higher open and click-through rates, improved partner engagement and measurable business outcomes such as increased certification enrolments and greater content consumption following targeted campaigns. Localization has further boosted engagement across regions, validating the importance of delivering communications in native languages with consistent timing. With streamlined workflows, actionable analytics and global consistency, Siemens now runs all partner communications through a single platform, driving efficiency, strengthening relationships and ensuring its 30,000 partners stay informed, aligned and engaged with the company's evolving priorities. Communicating to 30,000 partners worldwide could easily feel overwhelming, but NoD has simplified what might otherwise be an enormous, unmanageable task." Robert Lyons, Global Partner Communications Manager
