Learn How Impartner Can Drive 296% ROI
Create a ROI-Driving Partner ExperienceAchieve true ROI
with your market development funds
Easier MDF management you and
partners, no spreadsheets required.
Achieve true ROI with your market development funds
Easier MDF management you and
partners, no spreadsheets required.
Loved by ecosystem leaders worldwide
Get the most out of
your MDF investments
Get the most out of
your MDF investments
Impartner’s co-op and marketing development funds software empowers ecosystem leaders like you to actually use your MDF dollars to increase deals and brand awareness through your indirect partners.
- Automate time-consuming approval and payment processes
- Empower your partners to apply for MDFs and submit requests for their own marketing efforts
- Give your partners full visibility into available funds, in real time
- Create automated notifications of payments to both you and your partners
- View all tasks associated with your co-op and marketing development funds in one centralized place
- Integrate your MDF activities into your partner relationship management and partner marketing automation tools
With our advanced MDF tools, you can also manage, analyze, and optimize your budgets directly in your PRM tool to efficiently spend on areas with the highest revenue growth potential!
Take an interactive tour
Discover how Impartner can help you better manage your market development funds with partners. Get ready to see how Impartner empowers partnership leaders like you to achieve true ROI with MDFs.
Learn more in our full product tour!
The value of having access to all insights and reports on marketing activities to measure important KPIs is a massive benefit. 
—Vanessa van Herpen
Marketing Manager
Get everything partner-related in one place.
It’s time to grow faster, together. Manage all partners in one platform that’s built for resellers, distributors, ISVs, affiliates, and every other type of partner in your program.
From their first onboarding experience to their tenth MDF request, Impartner handles it all.
Deliver complete MDF transparency to your partners
Your partners are an extension of your team. Drive greater engagement with on-demand tools that are easy for them to use.
With Impartner’s co-op and marketing development funds tools:
- Your partner can submit MDF and co-op proposals right in your partner portal
- Your team receives an immediate notification and can review the request, with the option of setting up internal approval steps
- Your partner is kept up-to-date with notifications at every step so they can begin work as soon as possible
- After the campaign or event, partners can upload invoices and proof of performance inside the portal for payment
- Both you and your partners will get automated notifications of approvals and payment statuses
It’s our partners’ one-stop shop. It’s everything that they need at their fingertips. The tool is just so robust, and it really helps set the standard.
—Anthony Moy
Partner Experience Manager
MasterClass: How to get clear ROI from your MDF program
In this episode of our expert-led MasterClass series, you’ll learn what you need to do to close the loop and recognize revenue influenced by the funds you provide to your partners to better justify your ongoing spend.
Impartner enables PFU to fully engage with our partners on multiple levels from software development, branding, operational efficiencies, and marketing. The platform offers flexibility and efficiencies which were previously unavailable.
—James Simpson
Marketing Director
Impartner is rated #1 by customers on G2
We’re rated #1 overall on G2 for enterprise partner relationship management, over Salesforce, Zift, PartnerStack, Mindmatrix, Allbound, and more.
Continue learning about Impartner
Market Development Funds 101: What are MDF Funds?
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Impartner MDF
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Market Development Funds Best Practices
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Our Core TCMA Platform
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Our Core PRM Platform
Lead Management
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