Webinars

Ecosystem Academy: Partnering is More than a Transaction - An Intro to Relational Contracting

Transform Partner Relationships with Relational Contracting: Insights from Kate Vitasek & Dave R Taylor

Redefining Partnerships: Must-Have Strategies for Vendors

Discover must-have strategies for thriving in today’s partner ecosystem. Join Jay McBain and Dave R Taylor as they reveal insights to optimize engagement, drive growth, and future-proof your programs.

Ecosystem Academy: 5 Ideas to Make Sure Your Partner Ecosystem Is Fair

Discover research-backed insights from five Nobel Prize-winning economists on improving strategic partnerships. Learn smarter contract design, win-win thinking, and how innovation drives success.

The Efficiency Value of PRM: Scaling Your Ecosystem for Sustainable Growth

See the results from Impartner's May 2023 commissioned Forrester Consulting Total Economic Impact™ study based on a composite organization of Impartner customers.

Analyst Insights Webinar: Mastering Partnership Value to Measure Impact

In this webinar with guest Forrester, learn about the importance of personalizing your partner journeys, using new attribution models, and rewarding partners to drive success.

Channel Focus Webinar: Partner Lifecycle Management

Want to build a stronger long-term relationship with your partners? Learn more in this webinar with Dave Taylor, CMO at Impartner, and Meg Brennan, VP Global Channel at Riverbed Technology.

The Missing Metric: Partner Experience + Customer Experience = Revenue with Norma Watenpaugh and Nancy Ridge

Nancy Ridge and Norma Watenpaugh reveal how partner experience impacts customer experience and how to leverage that dynamic and drive business outcomes for your customers.

Win the Battle for Partner Mindshare with T-Mobile + TD SYNNEX

Channel leaders from T-Mobile and TD SYNNEX pinpoint net-new opportunities to build a partner ecosystem roadmap by implementing a robust partner program.

Why Starting Backwards is the Way Forward for PX with Splunk

Watch the of-the-moment topic of Partner Experience (PX) = Customer Experience (CX) with global tech giant Splunk.

Growth and Google: Partner Marketing Automation Reinvented

Find out how any company with an indirect channel route to market could benefit from Google Ads for the Channel as part of the partner marketing automation platform and marketing strategy.

Webinar: The Advent of Referral Partners

Learn how the right channel tech solution can help you capture partners and build a program to grow indirect sales.

The Most Important Tool Missing from Your Salesforce Toolbox

Salesforce doesn't have the tool you need to reach high-intent prospects and improving lead nurture. Learn how you can run campaigns that generate more leads.

Insider Insights on Creating a Compelling Partner Program

Learn how to build a successful partner program for your business.

5 Reasons Digital Transformation Has Disrupted Traditional PRM and TCMA

The pandemic has ushered in digital transformation for the channel at startling speeds. See experts dissect the results from a Research In Action report about Partner Management Automation.

PRM and Microsoft Dynamics 365—The One-two Punch that Delivered Rapid Success for Zyxel

With a full integration between Impartner PRM and Microsoft Dynamics 365, Zyxel was able to create better synergy between their sales team and partners. Learn more.

The Hyper-Personalized Partner Experience

Partners today want hyper-personalized experiences and simplified journeys. Learn more about the channel landscape in this panel session with the top channel chiefs.

The Top 3 Reasons Partners Don't Adopt Your Channel Marketing Solutions and What To Do About It

Partners are critical for driving demand but have limited resources to do it at scale. Discover three reasons why channel marketing automation helps your partners.

Partner Management After COVID-19 - 7 Trends that are Going to Stick