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Create a ROI-Driving Partner ExperienceMicrosoft Azure Consumption Commitment (MACC)
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What is Microsoft Azure Consumption Commitment (MACC)?
The Microsoft Azure Consumption Commitment (MACC) is a contractual agreement between an organization and Microsoft that commits a set amount of Azure cloud spend over a defined term (usually one to three years). In return for this commitment, organizations receive credits and purchasing flexibility for eligible services on the Azure Marketplace, including Partner Relationship Management (PRM) solutions like Impartner.
MACC allows organizations to optimize their IT and partner technology investments by applying pre-committed Azure budgets toward approved software. Partner teams can purchase and deploy solutions like Impartner PRM directly through Azure, which reduces procurement complexity while maintaining compliance with corporate purchasing frameworks.
Key Benefits of Using MACC:
- Cost Offset: Organizations can offset PRM or partner automation costs with existing Azure spend, maximizing budget utilization.
- Accelerated Adoption: It accelerates the purchase and deployment of integrated tools like Impartner PRM.
- Centralized Tracking: It centralizes billing and spend tracking through the Azure Portal, simplifying financial management.
By leveraging MACC, partner leaders can modernize their indirect sales strategy and improve ROI through connected, cloud-based partner management.
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