Say hello
to the CCAB.
Those to know in channel.
Say hello
to the CCAB.
Those to know in channel.
Say hello
to the CCAB.
Those to know in channel.
Direction from industry leaders, check.
The Impartner Channel Chief Advisory Board assembles a powerhouse group of industry insiders and thought-leaders: those who are helping shape global and regional channel agendas and best practices. As a top channel technology vendor, Impartner has distilled this prestigious group to those who regularly generate headlines, keynote at top channel forums, curate leading channel events and are trusted channel advisors for top corporations worldwide.
Leaders, advisors, trendsetters.
Our advisors bring way more than just fancy titles, they provide incredible insight into channel operations as a whole.
Rod Baptie
President and Founder, Baptie & Co.
Gina Batali-Brooks
President,
Is Inspired
Teresa Caragol
Founder and CEO, AchieveUnite
Meredith Caram
Chief Revenue Officer,
The JS Group
Cassandra Gholston
CEO,
PartnerTap
Donagh Kiernan
CEO,
Tenego Partnering
Michael Leonetti
President, Association of Strategic Alliance Professionals (ASAP)
Jane Lowe
President,
Partner Perspectives
Heather Margolis
Senior Vice President of Marketing – 360insights
Peter O’Neil
Research Director,
Research in Action
Tom Perry
Founder and CEO,
Sherpa Marketing UK
Kevin Rhone
Channel Acceleration Practice Lead, ESG
Patricia Rush
President,
Rush to Channel
Kristine Stewart
Founder and CEO –
The Lexington Group
Raegan Wilson
Managing Director – Channel Strategy and Channel Automation – The Spur Group
Leaders, advisors, trendsetters.
Our advisors bring way more than just fancy titles, they provide incredible insight into channel operations as a whole.
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Rod Baptie
President and Founder, Baptie & Co.
Rod Baptie is President and Founder of Baptie & Co., the world’s leading provider of Channel best practice and how-to information for executives in the technology and telecom industries. Baptie’s communities and events, including their flagship Channel Focus event and their Cloud Services Community, provide invaluable insights through peer-to-peer interaction. Involved with the technology industry since the early 1980s, Baptie was Managing Director at WBN, a leading hi-tech agency where Baptie was responsible for the successful launch of over 20 major technology companies into the European market. Baptie is also a popular speaker at conferences and seminars worldwide and is widely recognized as one of the leading thinkers in the IT/Telcom channels industry.
Gina Batali-Brooks
President, Is Inspired
Gina Batali-Brooks is President of IsInspired, a leading technology implementation firm that helps companies choose and implement solutions that accelerate the performance of their channel. With over 30 years of experience, Batali-Brooks has extensive channel technology leadership experience in channel strategy development, recruiting, ramping and retaining channel partners, channel team building and managing, and has held channel leadership roles with LeftHand Networks and HP.
Teresa Caragol
Founder and CEO, AchieveUnite
Theresa Caragol is Founder and CEO, AchieveUnite Inc., a strategic consulting and education company helping global companies generate maximum results from their channel and strategic alliance partner organizations. Clients include Poly, SES, Ciena, Big Commerce and Accedian. Caragol has more than 20 years’ experience building and managing multimillion-dollar indirect channel teams and strategic alliance programs from inception to sales success with top corporations including Ciena. Caragol is the recipient of numerous channel accolades, including CRN’s Top 50 Most Influential Channel Chiefs, and is a regular keynote at top channel forums globally.
Meredith Caram
Chief Revenue Officer, The JS Group
Meredith is a business expansion leader with experience leading diverse sales and marketing teams. She currently serves as the chief revenue officer with JS Group. Meredith joined JS Group, which provides guidance on strategy and execution to industry organizations that do business with partners, in February 2021. As CRO, Meredith helps attract new business and expand the organization’s engagement with existing customers. A longtime veteran of AT&T, Caram brings both visionary sales experience and partnering best practices to each customer engagement.
Cassandra Gholston
CEO, PartnerTap
Cassandra Gholston is the Co-founder and CEO of PartnerTap, an ecosystem sales platform that directly connects thousands of sales reps across companies so they can uncover new opportunities and close more deals with partner insights. Prior to founding PartnerTap, Gholston spent her 15-year career in sales as a top sales leader in numerous SaaS and technology companies such as Concur and ADP and consulted with domestic and international organizations that were in their hyper-growth phase.
Donagh Kiernan
CEO, Tenego Partnering
Donagh Kiernan is CEO of Ireland-based Tenego Partnering and Tenego Academy, which provides international channel sales development services and online channel development training programs to growing and established software companies including sales channel planning and development, direct sales execution and sales channel execution. With over 30 years of technology development experience, Kiernan has developed, sold and delivered high-caliber software solutions to many national and international organizations.
Michael Leonetti
President, Association of Strategic Alliance Professionals (ASAP)
Mike is President and CEO at Association of Strategic Alliance Professionals (ASAP). He has been at the helm of the organization since 2014. ASAP is a nonprofit membership-based organization is dedicated to elevating and promoting the profession and discipline of strategic alliance management. Previously, Mike has generated multi-billion dollar sales growth, eliminated millions in costs, and built an expansive network of major partners and alliances in public, private, and governmental markets.
Jane Lowe
President, Partner Perspectives
Jane Lowe is President of Partner Perspectives, a full-service channel consulting and enablement firm which guides companies in launching channels, expanding existing ecosystems and developing new ways to improve channel performance, with clients such as Fuze, SAS, Autodesk and Carbonite. As a global sales and business executive with over 30 years of experience, Lowe has helped IT companies optimize their sales through partners based on her experience leading sales teams for partner organizations (Pomeroy, Businessland) and as the owner of a regional service provider and staffing company. Lowe enjoyed a 22 year career with HP where she was a top performer in strategy, end-user sales, public sector sales and channel sales leadership positions.
Heather Margolis
Senior Vice President of Marketing at 360insights
Heather K. Margolis is Senior Vice President of Marketing at 360insights. Formerly, Heather was the Founder and CEO of Spark Your Channel, creators of a through-channel marketing automation platform, and Founder and Chairperson of Channel Maven Consulting, a strategic channel marketing agency. Both companies were acquired by 360insights in November 2021. Heather is a recognized channel marketing expert and a sought-after keynote speaker to a variety of audiences about entrepreneurship, building a service-based business and B2B strategy, B2B marketing and channel marketing. A self-proclaimed “recovering channel professional,” Heather is passionate about enabling vendors to drive sales through their channel partners. She spent several years in channel programs and marketing for big-brand tech companies like EMC, EqualLogic and Dell before forming Channel Maven Consulting in March of 2009 to provide strategic channel marketing “to” and partner demand generation “with” IT and telecom channel organizations of all sizes.
Peter O’Neil
Research Director, Research in Action
Peter O’Neill researches and advises on B2B Marketing at Research in Action, a leading independent technology research and consulting company providing both forward-looking and practical advice to enterprise as well as vendor clients. O’Neill is most known for his 12 years of service at Forrester Research as an industry analyst where, most recently, he directed all Forrester’s research on B2B Marketing topics including channel marketing. Before Forrester, he was at META Group and advised many technology companies on channel marketing and prior to that, had held a number of channel leadership positions at HP during his 20 years at that company.
Tom Perry
Founder and CEO, Sherpa Marketing UK
Tom Perry oversees an award-winning, high-growth channel agency that supports global companies in transforming their channel. Sherpa UK provides services that help companies plan, recruit, engage, enable, grow and measure successful partnerships. In addition, Sherpa UK also offers managed PRM services to vendor organizations based on leading industry platforms including Impartner PRM. Sherpa UK has helped the likes of Lenovo, Sage, Verizon and others implement partner programs that have delivered sustained growth and improved partner satisfaction. As for Perry, he has worked in technology and channels for the bulk of his career, and is particularly knowledgeable in partner best practices, channel economics and AI technology.
Kevin Rhone
Channel Acceleration Practice Lead, ESG
Kevin Rhone is the Channel Acceleration Practice Lead for Enterprise Strategy Group, an IT analyst, research, validation and strategy firm that provides market intelligence and actionable insight to the global IT community. Rhone helps clients strengthen their global partner-centric strategies, programs and go-to-market execution. Before joining ESG, Rhone, a 25-year IT industry executive, spent a number of years as a consultant to senior executives at Microsoft, Cisco, Dell, Citrix and other companies concerning their partnering and go-to-market strategies, programs and execution.
Patricia Rush
President, Rush to Channel
Patricia Rush is President and Founder of Rush to Channel, a channel consultancy specializing in partner go-to-market strategies across diverse channel ecosystems. Rush brings over 30 years of multi-faceted, cross-functional experience in businesses ranging from Fortune 500 to small to midsize, rapid-growth organizations in IT, security, services and related industries. Rush has led The Channel Company’s XChange conferences and consulting organizations, and has led a number of channel management and sales positions with companies such as Western Digital and Maxtor Corporation.
Kristine Stewart
Founder and CEO – The Lexington Group
Kristine is a partner strategy and success thought leader with an in-depth understanding of the unique needs of today’s evolving, channel focused companies. The Lexington Group is a consulting firm focused on channel partner experience and driving strategy and agile execution. She guides clients to transform their go-to-market strategies for the changing business environment, including supporting recurring revenue business models and ensuring that partners serve as profitable brand and sales extensions of the vendor’s customer experience objectives.
An excellent collaborator, Kristine is adept at assisting our clients to build alignment with key stakeholders and across internal organizations to drive successful outcomes. She is an IT industry veteran in the unique position to have held numerous executive leadership roles across sales, channels, business development and marketing organizations. Previously in her career, she ran Cisco’s Worldwide Commercial Solutions team and led its Emerging Markets Commercial Sales organization responsible for a multi-billion-dollar sales theater. She also served in a variety of executive roles at Western Digital, Hitachi and SMC.
Kristine studied computer science and marketing and holds a bachelor’s degree in business administration from Pepperdine University. In her free time, she enjoys travel, golf, photography and hiking the beautiful mountains of Colorado.
Raegan Wilson
Managing Director – Channel Strategy and Channel Automation – The Spur Group
Raegan Wilson is the Managing Director over Channel Strategy and Automation practices at The Spur Group, the leading authority on go-to-market solutions. The Spur Group’s Channel practice specializes in PRM implementation, configuration, optimization, and management in addition to end-to-end channel program strategy development and design. With over 20 years of industry experience, Wilson has a rich channel background in building successful channel programs and creating optimized partner experiences for companies like Palo Alto Networks, Splunk, Xerox, BigCommerce, Poly, and Logitech. The Spur Group continues to deliver strategic initiatives for top technology firms like Microsoft, VMware, Cisco and Google.