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5 Expert Insights on Positioning Partner Ecosystems

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In this report, we're diving into a topic that's pivotal for the future of business—positioning partner ecosystems to leadership. As ecosystems are projected to generate $100 trillion of value, representing one-third of the global economy by 2030, the potential impact is immense. Despite this, many CXOs remain unaware of the significance of ecosystems, the crucial role that partners play, and the necessary investments to maximize their benefits.

Partner managers are uniquely positioned to guide their companies through this transformative business model, fostering growth, innovation, and resilience. This edition aims to equip you with some knowledge and strategies to effectively communicate the value of partner ecosystems to executives, upper leadership, and board members. Through actionable strategies and real-life examples, we hope to empower you to advocate for the strategic importance of partner ecosystems within your organizations.

Join us as we explore how to champion the value of ecosystems, ensuring that your organization is ready to leverage this powerful approach for future success. A huge thank you to our expert contributors for their insights: Diane Krakora, Amy Roberts, Jessica Baker, Raegan Wilson, and Kristine StewartRead the full Partnerships NOW newsletter here.

About the Author

Impartner is the fastest-growing, most award-winning provider of partner management and partner marketing automation solutions. We've been around for decades, and were the first to coin the term "PRM". Today, over 40,000 users leverage Impartner to manage millions of partners within their ecosystem of distributors, resellers, and more. We draw on decades of experience with best practices in the channel to create content that helps partnership leaders grow their careers and scale their programs.

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