Best of Partnership Excellence, Now

Leveraging PRM as a Profit Center: Maximizing ROI for Partner Programs

How PRM Tools Fit into the New Era of Partner Ecosystem Management

Mark Rogers, SVP of Global Strategic Accounts and Partnerships, explains how smart partner ecosystem management is the catalyst for delivering an optimal experience for the entire partner journey.

Building a Partner Ecosystem? 5 Steps to Drive Your Approach

Building a partner ecosystem, but don't know where to start? Learn from industry experts on how to create, optimize, and grow a successful ecosystem.

Partner Enablement Guide: How to Activate Partners with Impartner

Are you getting the highest ROI possible from your PRM? Check out the partner enablement guide to learn how to leverage Impartner for partner activation.

5 Ways to Engage Partners by Going Beyond Partner Portal Software

Learn how to go beyond basic partner portal software to build engaged, personalized partner ecosystems with next-generation partner management tools here.

Channel Partner Analytics: 20 Actionable Metrics and Tips

Find the most important metrics to measure your partner ecosystem, and best practices to unlock the power of data-driven growth with channel partner analytics.

Channel Partner Onboarding Checklist: 10 Things to Do When Onboarding New Partners

Ready to increase engagement and boost sales through the channel? Set yourself up for greater channel ROI with this channel partner onboarding checklist.

5 Things Every Partner Portal Must Prioritize in 2023 and Beyond

Optimize your partner portal to ensure that it’s up for the task of catering to evolving partner needs — now and in the future.

4 Ways to Increase Channel Partner Engagement

Channel partner engagement is key to a successful channel partnership. Take an in-depth look at top strategies to improve your channel partner engagement.

Channel Partner Software Guide: How to Evaluate Your Options

Your partner management tech stack can make or break your channel program. Learn how to choose the right Partner Relationship Management solution.

Do It Like Xerox: Run Fully Automated, Co-Branded Google Ad Campaigns with Your Channel Partners (at Scale!)

Google Ads for channel partners are within reach. See how Xerox launched and managed a global digital channel marketing program that drove record success.

10 Steps to Rollout Your Co-Marketing Plan (With Examples!)

How do you create a co-marketing plan that’s built to scale partnerships? We cover 10 steps to develop and rollout a co-marketing campaign with your partners.