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TCMA Demand Gen Center
To-Partner Marketing
Co-Branded Collateral
MDF
News on Demand
Social on Demand
PRM Services
International Language Support
CRM Integration
Single Sign On (SSO)
Other Products
Google Ads for the Channel
News on Demand
Social on Demand
Locator for Salesforce Community Cloud
Professional Services
Salesforce-Based Price Quoting
Point of Sale Management
CHANNEL MARKETING
TCMA Demand Gen Center
Google Ads for the Channel
REFERRAL AUTOMATION
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Featured Resources
Podcast Ep. 007 – With the Help of Impartner, Rectangle Health is Poised to Transform Healthcare Payments and More
Whitepaper – Microsoft Dynamics 365 and Impartner PRM – A ‘Better Together’ Solution
Case Study – PRM – Splunk
eBook – The Definitive Guide for New Channel Chiefs
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Case Study
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Webinar – 5 Reasons Digital Transformation Has Disrupted Traditional PRM and TCMA
Report – Vendor Selection Matrix™ Partner Relationship Management (PRM) SaaS and Software
eBook – The Ultimate Guide to Starting and Scaling a Channel
Webinar – The Ultimate Guide to Starting and Scaling a Channel for SMBs and Emerging Companies
Podcast Ep. 015 – What defines partner automation excellence? Impartner’s Oliver Choron shares insights.
Podcast Ep. 014 – Rethinking the Channel Program: Should You Ditch Outmoded Building Blocks?
Podcast Ep. 013 – Tech Giant Vertiv Scales Partner Program Massively with Impartner Automation
Podcast Ep. 012 – The Most Important Tool Missing from Your Salesforce Toolbox
Webinar – TCMA: The Most Important Tool Missing from Your Salesforce Toolbox
Webinar – The Ultimate State of the Channel in Cybersecurity
Podcast Ep. 011 – Channel 101: What Any Channel Newcomer Should Know About Partner Sales, Programs and More
Webinar – Google Ads for the Channel: Support Your Channel Partners with Their Digital Transformation Journey
Podcast Ep. 010 – How Partner Automation Gives FireMon Extra Punch in Cybersecurity
Podcast Ep. 009 – What Every Channel Professional Needs to Know About Customer Data
Webinar – The Top 3 Reasons Partners Don’t Adopt Your TCMA Solutions – and What To Do About It
Podcast Ep. 008 – Rod Baptie Shares his Observations on how the Tech Channel “Fast Forwards” to New Business Models, Programs and Automation
Podcast Ep. 007 – With the Help of Impartner, Rectangle Health is Poised to Transform Healthcare Payments and More
Podcast Ep. 006 – The Seven Myths of Being a Channel Chief
Webinar – The Ultimate Guide to Building a Channel in 2021
Webinar – Lessons from The Queen’s Gambit About Channel Management in 2021
Webinar – PRM and Microsoft Dynamics 365 – The One-two Punch that Delivered Rapid Success for Zyxel
Podcast Ep. 005 – How Dell Boomi 10x’d the Power of Their Channel Team Using Channel Process Automation
Podcast Ep. 004 – The Danger of “One Size Fits Most:” Why Configuration is a PX Superpower
Podcast Ep. 003 – Why SentinelOne Wins by Focusing on Being No. 1 with Partners
Podcast Ep. 002 – Siemens Doesn’t Communicate with their Channel Partners Like You: See Why
Podcast Ep. 001 – Why Right Now is The Perfect Time for a Channel Digital Transformation
Webinar – The State of PX 2020: Easy to Use is the New Black
Webinar – Partner Journeys Decoded: 5 Secrets to Building the Best
Podcast – How to “Marie Kondo” Your Partner Experience
Webinar – The Hyper-Personalized Partner Experience
Infographic – 6 Ways Impartner Solves NO. 2 Channel Management Problem
Webinar – Automate Program Compliance with Impartner’s Newest Tool: Program Compliance Manager
Webinar – Transform Your Channel: Impartner PRM for Microsoft Dynamics 365
Webinar – Partner Management After COVID-19: 7 Trends that are Going to Stick
Podcast – Fortifying Your Channel Foundation: 5 Key Fundamentals
Webinar – Out with Partner Support – In With Partner Success
Podcast – 2020 Will Change How Partners View You – For Better or For Worse
Webinar – The Inverse Channel: The Rise of Partner Power
Webinar – Answering two Golden Questions: Which Activities Drive Revenue and What Makes a Partner Profitable
Webinar – Creating Partner Journeys that Take the Variation Out of Partner Performance
Webinar – Creating Indispensable Partner Relationships in a Time of Uncertainty
Webinar – Win Deals and Retire Quota with the One-two Punch of PRM and CRM
Webinar – How to Make Partners Powerful – Even When You Can’t Be There
Webinar – Top 10 Ways Impartner Accelerates Channel Revenue 32.3%
Infographic – Top 10 Ways Impartner Grows Channel Customer Revenue
Webinar – Channel Enablement and Marketing for a New Decade
Case Study – News on Demand – Juniper Networks
Case Study – PRM – Wacom
Webinar – Introduction to PRM for Microsoft Dynamics 365 Users
Case Study – PRM – SES
Report – Vendor Selection Matrix™ Partner Relationship Management (PRM) SaaS and Software
Webinar – The Advent of Referral Partners and Influencers
Case Study – PRM – CommScope
Webinar – Referral Software Salesforce Connector Overview
Infographic – Partner Referral Methods That Grow the Business
Infographic – Precisely Planning Your Referral Program
Infographic – Design Your Referral Program for Success
Infographic – Promotions That Drive Advocate Engagement
Infographic – Top 10 Most Common Problems Solved by Referral Automation
Infographic – Running a Successful Referral Program
Infographic – Referral Partner Conversion Flow
Whitepaper – How to Incentivize Referrals
Whitepaper – 8 Steps to Launching a Referral Program
Whitepaper – 9 Best Practices for Running a Successful Referral Program
Whitepaper – Buyer’s Guide to Referral Marketing
Whitepaper – Powerfully Promoting Your Referral Program
Webinar – The 6 Key Ingredients for Profitable Channel Partners
Webinar – Promotional Strategies for Referral Success
Webinar – Accelerating Channel Success with Referral Partners
Webinar – Customers: Your Most Important Source of Demand
Webinar – 10 Technical Best Practices for Launching a Referral Program
Report/Use Case – Partner Referral Software – Financial Services
Report/Use Case – Partner Referral Software – Software & SaaS
Whitepaper – The State of Business Partner Referral Programs Annual Report
Whitepaper – The Referral Guidebook
Whitepaper – The Business Case for Partner Relationship Management (PRM)
Case Study – PRM – PrinterLogic
Webinar – Partner Enablement 2020.0
Whitepaper – Microsoft Dynamics 365 and Impartner PRM – A ‘Better Together’ Solution
Podcast – Tackling the Task of Onboarding Partners
Case Study – PRM – Zendesk
Webinar – Insider Insights on Creating a Compelling Partner Program
Webinar – Why SaaS Companies Who Ignore the Channel are at Peril
Podcast – Why a Channel Is Critical to SaaS Companies
eBook – The 555 Why a Channel is Critical to Your SaaS Company
Case Study – PRM – TeamViewer
Webinar – Tech Stack Secrets from Top IT Teams
Webinar – Supercharge Your Channel Tech Stack with Microsoft Dynamics and Impartner PRM
Podcast – The New Path to CEO? Channel Chief
Case Study – PRM – Cambium
Case Study – PRM – Nerdio
Webinar – How to Create a Holy Grail Partner Experience
Case Study – PRM – Mojo Networks
Case Study – PRM – Splunk
Case Study – PRM – Instructure
eBook – The Definitive Guide for New Channel Chiefs
Podcast – The New Channel Chief Mandate
Case Study – PRM – Jive Communications
Webinar – How Autodesk Transformed Their Partner Communications
Case Study – Social on Demand – Adobe
Case Study – Social on Demand – Avnet
Case Study – News on Demand – SAP
Case Study – Social on Demand – Westcon Group
Case Study – Social on Demand – Xerox
Case Study – Social on Demand – Avalara
Whitepaper – News on Demand Versus Marketing Automation Platforms
Infographic – Social on Demand
Infographic – News on Demand
Whitepaper – Forging the Modern Go-to-Market Architecture
Whitepaper – Rewarding Micro-Behaviors Can Drive Channel Revenue Macro-Returns
Whitepaper – 16 Reasons Your Network Will Love Our SaaS
Whitepaper – SiriusDecisions: The Channel Partner Segmentation Matrix
Whitepaper – Impartner’s Hybrid-Tenancy Model
Webinar – Sorting Through The Fog of The BizTech Stack Wars: With Tim Harmon and Dave R Taylor
Webinar – Segmentation 3.0: How the World’s Best Performing Companies Segment Their Channel
Webinar – A New Era of Precision in Channel Management: Smart Segmentation is Key
Webinar – Through the Channel Looking Glass: Your Channel’s Value is a Reflection of Your Digital Engagement/Tim Harmon Forrester
Webinar – Sales/Marketing Pros: 5 Ways to Get IT Onboard with Your Channel Tech Wish List
Webinar – Cracking Open the Black Box/Tim Harmon Forrester
Webinar – The ROCI Secret Other Companies Know That You Don’t
Infographic – It’s All About the Platform
Infographic – The Sirens’ Song of BYOP (Build Your Own Portal)
Infographic – The Sales Pro Hiring Crisis
Infographic – How PRM Enhances Every Step of the Partner Journey
Infographic – Tackling PRHD
Infographic – Portal to Success
Infographic – 8 Reasons A CRM Can’t Masquerade as a PRM
eBook – Top 13 Signs You’ve Made the Wrong PRM Decision
eBook – 9 Attributes of a World-Class Channel Chief
eBook – The Ultimate Field Guide to Starting a Channel
eBook – No. 1 Reason Your Partners May Not Love You Anymore and What to do About It
eBook – The Top 10 Things Making Channel Chiefs into Insomniacs, and What to do About It
Secret Sauce
Case Study – ARO® Ingersoll Rand
Case Study – Blackboard
Case Study – Pivot3
Case Study – Ciena
Case Study – A10 Networks
Case Study – PRM – LogRhythm
Case Study – BigCommerce
Case Study – National Instruments
Case Study – ViaWest
Case Study – Tegile
Case Study – Sungard
Case Study – SGI
