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Personalized Partner Onboarding
Create automated and tailored training.

Pipeline Management
Sync deal registration and partner leads with CRM.

Certification Management
Build courses, lessons, and quizzes, code-free.

Market Development Funds
Hand requests, fulfillment, and ROI analysis.

Partner Business Planning
Share, create, and track goals together.

Tiering and Compliance
Incentivize partner performance, automate compliance management.

Reporting and Analytics
Know what drives mutual revenue.

Paid Media Marketing
Connect local partners with local leads via Google.

Impartner Marketplace
Bring “Where to Buy” to your corporate website.

Referral Automation
Effortlessly generate more leads from more types of partners.


Experts Across Industries

Cyber Security

High Tech





Elevating Your Partner Strategy with Itron

Itron, the 2 billion dollar global technology company that helps cities and utilities better manage water and energy, has a natural focus on simplification and transformation. The Itron Engage Sales Channel partner program was launched in 2020 to develop, grow, transform, and simplify management of over 200 partners around the world.

Today, their partner program successfully runs on Impartner, providing a self-service and automated operational experience that directly connects to Salesforce, Microsoft Power BI and SuccessFactors.

Watch this session to hear how Itron leverages Impartner to drive partner program adoption and learn about their implementation and best practices for delivering a Best-in-Class partner experience. Review the full presentation deck below!

About the Author

Impartner is the fastest-growing, most award-winning provider of partner management and partner marketing automation solutions. We've been around for decades, and were the first to coin the term "PRM". Today, over 40,000 users leverage Impartner to manage millions of partners within their ecosystem of distributors, resellers, and more. We draw on decades of experience with best practices in the channel to create content that helps partnership leaders grow their careers and scale their programs.

Profile Photo of The Impartner Team