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Partner Relationship Management (PRM)
Manage the full partner journey.

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Drive more leads with less work.

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Partner Communications
Activate your partner audience.

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Partner Services

Let us run PRM for you.

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Partner Lifecycle Management
Automate onboarding, training & revenue-driving growth.

Pipeline Management
Sync deal registration and partner leads with CRM.

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SCORM-enabled courses, quizzes & progress tracking.

Market Development Funds
Hand requests, fulfillment, and ROI analysis.

Impartner Marketplace
Bring lead generation for partners to your corporate website.

Partner Business Planning
Share, create, and track goals together.

Tiering and Compliance
Incentivize partner performance, automate compliance management.

Reporting and Analytics
Know what drives mutual revenue.

Paid Media Marketing
Connect local partners with local leads via Google.

Referral Automation
Effortlessly generate more leads from more types of partners.

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Platform

Why Impartner
See why customers and analysts choose us.

Partner Relationship Management (PRM)
Manage the full partner journey.

Explore
Pricing

Partner Marketing Automation (PMA)
Drive more leads with less work.

Explore
Pricing

Partner Communications
Activate your partner audience.

Explore
Pricing

Partner Services
Let us run PRM for you

Explore
Pricing

Applications

Partner Lifecycle Management
Automate onboarding, training & revenue-driving growth.

Pipeline Management
Sync deal registration and partner leads with CRM.

Partner Training & Certification
SCORM-enabled courses, quizzes & progress tracking.

Market Development Funds
Hand requests, fulfillment, and ROI analysis.

Partner Business Planning
Share, create, and track goals together.

Tiering and Compliance
Incentivize partner performance, automate compliance management.

Reporting and Analytics
Know what drives mutual revenue.

Paid Media Marketing
Connect local partners with local leads via Google.

Impartner Marketplace
Bring “Where to Buy” to your corporate website.

Referral Automation
Effortlessly generate more leads from more types of partners.

Our Integrations

Seamless integration with your existing tech stack.

All Integrations

Orchestration Studio

Experts Across Industries

Trending Resources

Fresh perspectives and outstanding events found here.
View All

Map Your AI Partner Success Path

Get the AI Partner Playbook

Learn How Impartner Can Drive 296% ROI

Read Forrester Consulting Study

Create a ROI-Driving Partner Experience

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Multiply ImpartnerCon

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Emile Van de Klok

Emile van de Klok is the Senior Director of Channel Marketing Solutions at Impartner, with over 25 years of experience spanning marketing, sales, product development and channel strategy. A pioneer in Through-Channel Marketing Automation (TCMA) and Partner Marketing Automation (PMA), Emile is the original architect of Google Ads for the Channel and Paid Media for Partners, groundbreaking solutions that have transformed how brands drive demand and scale success through partner ecosystems.