EMEA Partner Experience Summit 2026: Highlights

EMEA Partner Experience Summit 2026: Building Partnership Potential Together

Hosted incentral London as part of the Multiply ImpartnerCon World Tour, the EMEA Partner Experience Summit 2026 brought together partnership leaders from across Europe for a packed day of insights, discussion and real-world partner strategy in action.

From Vodafone’s perspective on investing in a global PRM approach, to practical sessions exploring partner engagement, marketing personalisation and the evolving role of AI in partner programs, the conversations throughout the day were both actionable and forward-looking.

Attendees heard real-world examples of scaling global partner marketing from Trimble and Nextlane, alongside actionable best practices for PRM implementation, partner marketing automation and driving channel performance through demand excellence. Sessions from customers and partners including INFUSE, TiER1 Performance and Happy Signals highlighted how segmentation and personalisation can come to life within the partner portal experience.

Interactive discussions, peer networking and personalised Partner Portal Health Checks gave attendees the opportunity to share ideas, learn from one another and explore new ways to evolve their partner ecosystems.

The day concluded with networking drinks and conversations, closing out an inspiring summit focused on collaboration, innovation and expanding on what’s possible through partnerships.