What Does it Take to Work with a Huge Reseller? Graeme Watt and Rod Baptie Keynote

This keynote session features Rod Baptie alongside Graeme Watt, Chair of the Board of Directors for Softcat PLC.

Their presentation delved into the intricacies of collaborating with a major reseller like Softcat, offering attendees a wealth of valuable insights. Covering a diverse array of topics, from Softcat's core initiatives to their stance on AI and the critical components of their vendor relationships, the session provided attendees with actionable strategies.

Rod and Graeme shared invaluable tips and tricks aimed at fostering stronger, more productive partnerships in the industry. Review the full presentation below!