Skip to main content





Personalized Partner Onboarding
Create automated and tailored training.

Pipeline Management
Sync deal registration and partner leads with CRM.

Certification Management
Build courses, lessons, and quizzes, code-free.

Market Development Funds
Hand requests, fulfillment, and ROI analysis.

Partner Business Planning
Share, create, and track goals together.

Tiering and Compliance
Incentivize partner performance, automate compliance management.

Reporting and Analytics
Know what drives mutual revenue.

Paid Media Marketing
Connect local partners with local leads via Google.

Impartner Marketplace
Bring “Where to Buy” to your corporate website.

Referral Automation
Effortlessly generate more leads from more types of partners.


Experts Across Industries

Cyber Security

High Tech





Impartner + Snyk

Leading cybersecurity and developer-first organization, Snyk, has established a global network of partners. Emma Shaw, Snyk's EMEA Director of Partner Marketing, works closely with both traditional channel partners and technology partners to develop and execute go-to-market campaigns and partner marketing initiatives. 

To ensure success, Snyk implemented Impartner PRM solutions, which included deal registration, an asset library, an MDF module, partner training and certification, and integration with Salesforce. Impartner has also helped Snyk with internal and external communications, as well as the integration of its learning management system. Ultimately, Snyk chose Impartner over other solutions due to its reputation as a visionary market leader and the need for a future-proof solution.

About the Author

Impartner is the fastest-growing, most award-winning provider of partner management and partner marketing automation solutions. We've been around for decades, and were the first to coin the term "PRM". Today, over 40,000 users leverage Impartner to manage millions of partners within their ecosystem of distributors, resellers, and more. We draw on decades of experience with best practices in the channel to create content that helps partnership leaders grow their careers and scale their programs.

Profile Photo of The Impartner Team