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Personalized Partner Onboarding
Create automated and tailored training.

Pipeline Management
Sync deal registration and partner leads with CRM.

Certification Management
Build courses, lessons, and quizzes, code-free.

Market Development Funds
Hand requests, fulfillment, and ROI analysis.

Partner Business Planning
Share, create, and track goals together.

Tiering and Compliance
Incentivize partner performance, automate compliance management.

Reporting and Analytics
Know what drives mutual revenue.

Paid Media Marketing
Connect local partners with local leads via Google.

Impartner Marketplace
Bring “Where to Buy” to your corporate website.

Referral Automation
Effortlessly generate more leads from more types of partners.


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Partnership Transformation for Technology: Your Guide

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As a technology leader, you know that today's technology partnerships are changing. Attribution models are increasingly complex as multi-partner and affiliate-influenced deals become more common. Your partners are playing a larger role in your full customer lifecycle, with non-transactional partners supporting implementation, support, and more. And you're probably being asked to do more with less as the tech industry continues to be hit with budget cuts.

Transforming relationships with your partners, like ISVs, implementation specialists, MSPs, value-added resellers, and value-added referral partners, is key to long-term growth. As economic forces remain unpredictable in the tech sector, ecosystem leaders are confronted with the challenge – and opportunity – to stand out with true partnership transformation.

How can you drive more revenue and attain this partnership transformation? Our free guide is your starting point. In it, we explore the tools and processes you need to build a revenue-focused ecosystem for your technology partnerships. Let's get started.

About the Author

Impartner is the fastest-growing, most award-winning provider of partner management and partner marketing automation solutions. We've been around for decades, and were the first to coin the term "PRM". Today, over 40,000 users leverage Impartner to manage millions of partners within their ecosystem of distributors, resellers, and more. We draw on decades of experience with best practices in the channel to create content that helps partnership leaders grow their careers and scale their programs.

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